Event Review: University of Oregon Sports & Entertainment Conference

One of the missions of this blog is to be a resource for those who aspire to find a career in the sports law industry. As part of that mission, it is important to be well-informed of networking events, events where you can gain more knowledge in the field that you aspire to be in, or competitive experiences that will help you learn more about your craft.

With that said, below is a great event review of the University of Oregon Law School’s Sports & Entertainment Conference written by Garrett Robinson (contributing writer to TASL) who is a 2L at Southwestern Law School in Los Angeles, California. He had the opportunity to attend the conference a couple weeks ago in Eugene, Oregon, and he had some great things to say about his experience. Check out his review of the event below:

 

“I would much rather hire someone who I know and like rather than someone who has the greatest GPA ever, who I don’t know”.

These are the words that one of my mentors told me as I started my first year of law school. The very essence of this quote is the idea that networking is pivotal in beginning a career in law. Therefore, the various conferences involving your area of interest are important to attend.

I just recently attended the first annual Oregon Sports & Entertainment Conference at the University of Oregon in Eugene. I had heard about this 2-day conference from a friend of mine whom I met at the University of Oregon Summer Sports Law Institute last summer. The Oregon Sports & Entertainment Conference covered a plethora of topics including music & entertainment, fantasy sports & gambling, agency & licensing, compliance, international sports, general counsel work, and sports & event management. Let me delve into what I gained from attending this conference.

The first panel involved music & entertainment. Now I know what you are probably thinking, “I only care about sports. Why do I need/want to listen to these lawyers”. Sports have become an enormous industry where there is now a lot of crossover between it and entertainment. Athletes today want to be more than just a sports star. They also want to be rappers, actors and even take on various business ventures. Therefore, meeting and networking with individuals in these industries is just as important as meeting someone like Leigh Steinberg or any other prominent sports agent.

The next panel was made up of agents and licensing representatives. This was a very interesting panel because we got to see both sides of a typical negotiation; an endorsement company and an agent. One of my favorite individuals in the sports law industry, Paul Loving, spoke in this panel. The insight he provides is real and encouraging. He is very charismatic and very open to hearing new ideas, which leads me to one of the other panelist, Steven Jeffrey. Steven Jeffrey is a former, professional rock-climber. One of the cool things about attending a conference is you learn about other industries and some of the obstacles that they face. In his case, it is the misrecognition of the excitement of watching his sport and how it does not generate a lot of revenue (despite its high risk). However, he is doing a good job at using his expertise and knowledge of the sport in order to break new grounds.

The next day was the longest between the two and it started with a panel focusing on compliance in college sports. These panelists primarily focused on NCAA regulations and the importance of institutional control. It was interesting to hear what the schools do to ensure that they are not lacking institutional control and how the NCCA imposes penalties when a violation occurs due to a lack of control by the school.

The next panel was about international sports. Now to be honest I usually do not have much interest in this topic. However, the Sports Law Society at University of Oregon did an incredible job of compiling a group of speakers who were extremely interesting. These speakers focused on the differences between their “sports clubs” concept versus our “league concept” and how they have a federation that regulates all of the sports in their Latin countries.

They spoke about what it takes to start a firm and even a sports team. Mr. Dave Galas is in the process of bringing a Premier Development Soccer League team (Lane United FC) to Eugene, OR. He discussed some of the challenges and the obstacles that must be overcome. Becky Mendoza brought an inspiring story from an action sports perspective. She initially worked for a renowned agency before she decided to start her own agency where she primarily focuses on obtaining visas for foreign action sports athletes. She had a ton of positive energy. I personally enjoyed speaking with her after her panel and have developed a relationship and another contact as a result.

I think largely most of us hope to become general counsel for a sports company(such as a sports team). The next panel provided us with an insightful look at what it takes to do just that.

They explained that it takes a lot of hard work, experience and, in some cases, a little luck. They also explained the roles of general counsel and how you have to be aware of which “hat” you are wearing. For example, there are some situations where you have to understand business intricacies and how certain decisions may affect the company. Then you must also understand the legal aspects and weigh the risks (if there are any) of their decision. Maya Mendoza-Exstrom also mentioned the importance of understanding what role you are in at what time become attorney-client privilege may be at risk if you are unaware. I also found J. Carlos Kuri to be very interesting as well. He is Vice President and General Counsel of Red Bull. I found him to be interesting because Red Bull is a very dynamic company. Although they are an energy drink company, they invest a lot in marketing and even in sporting events that they themselves put on. Because of how dynamic this company is, J. Carlos Kuri has to wear a lot of “hats” and must have a broad understanding of a variety of areas.

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The Univeristy of Oregon and its Sports Law Society did a fantastic job at putting this conference on. They have the most beautiful facilities as well as the most inviting students. Anytime I have an opportunity to go to the Univeristy of Oregon I know not to expect anything but great facilities and even more amazing people. The Sports law Society members there are some of the nicest and most well-organized people to put on a great conference such as this. I especially liked the fact that in between panels they scheduled a break so that attendees may speak and network with the panleists. I also want to thank these panelists for making the trip to Eugene, OR and taking the time out of their busy lives to show us what it takes to get to where they are today. Apart from personal gratification, I am sure a huge reason for why they participated was because of their knowingness of how beauitful and accomodating the Univeristy of Oregon is as well as its students. Thank you again and I look forward to attending once again next year to meet some more incredible people.

Below is a list of the Professionals/Speakers that were present:

Music & Entertainment

  • Guy Blake: Partner to Davis Shapiro Lewit Grabel Leven Granderson & Blake, LLP for Entertainment
  • Ian Humphrey: In-House Counsel for Insomniac Events
  • Kevin Mills Partner to Kaye & Mills

Agency & Licensing

  • Paul Loving: Former General Counsel to Nike and Current Managing Shareholder of Consul Group
  • Kyell Thomas: Current Agent of Octagon Entertainment
  • Adam Kelly: Current Associate General Counsel of Columbia Sportswear
  • Steven Jeffrey: Route-Setting Director of Momentum Climbing

Compliance

  • Oliver Luck: Executive Vice President of Regulatory Affairs at the NCAA
  • Gabe Feldman: Director of the Tulane Sports Law Program and Associate Provost for NCCA Compliance
  • Jody Sykes: Senior Associate Athletic Director and Chief Compliance Officer for University of Oregon Athletics
  • AJ Schaufler: Former Compliance Officer at Fresno State University

International Sports

  • Marcos Motta: Partner at Bichara e Motta Advogados
  • Luiz Felipe Guimaraes Santoro: Partner at Santoro Advogados
  • Sergio Ventura Engelburg: Legal Counsel for Sport Club Corinthians Paulista

Sports & Event Management

  • Dave Galas: Founder of Lane United FC
  • Felisa Israel: Founder and Owner of 10 Fold Entertainment
  • Becky Mendoza: Founder of Action Sports Law Group

General Counsel

  • Maya Mendoza-Exstrom: General Counsel for Seattle Sounders FC
  • Douglas Park: General Counsel for Univeristy of Oregon
  • Carlos Kuri: General Counsel for Red Bull
  • Ibrahima Soare: General Counsel for Federation Francaise de Tennis

 

—Garrett Robinson, contributing writer, The Aspiring Sports Lawyer Blog

 

If you have any questions concerning the University of Oregon’s Sports & Entertainment Conference or you would like your law school’s event to be reviewed and featured on TASL, please let us know and we will be glad to help out as best as we can. Please give this a share… Our hope is that these events will flourish once more people become aware of their existence and that aspiring sports lawyers will know of learning opportunities available to them throughout the country.

Thank you for reading and God Bless!

Learning Opportunity: Tulane Law Pro Football Negotiation Competition

I recently had the opportunity to participate in a premier event among law students in sports law at Tulane University—the Tulane Pro Football Negotiation Competition. It was a great “hands-on” experience where students who are interested in breaking into the sports industry using their law degree negotiate contracts between NFL Players and NFL Teams. The competition not only included a hands-on experience, but it also provided a networking opportunity that one would be hard-pressed to find anywhere else with an “all-star list of judges” who work within the National Football League or with agencies that represent players.

To start off, I’ll give you some background on Tulane and its relationship with sports law. Tulane Law is obviously a great law school, but it is also one of the most (if not, the most) recognized and sought after law schools in the country when it comes to preparing for a legal career in sports. Not only does Tulane attract students from all over the country whose main goal is to have a career within professional sports, but the university also has a great head of their sports law department in Professor Gabe Feldman (interview with him to follow shortly).

My law school has not sent a team to this competition before to my knowledge, and after hearing about it from a friend at Tulane law, I knew I had to partake.  A couple of my friends in the Memphis Sports & Entertainment Law Society and I formed our negotiation team to represent the University of Memphis Law School. There were 29 teams that competed from across the country.  Tulane Law sends each team competition materials including situations with real players and teams that are coming up on a renegotiation of their contracts. Situations/Cases included Malcolm Butler/New England Patriots, DeAndre Hopkins/Houston Texans, and Kawann Short/Carolina Panthers—all of whom are coming up on either contract extensions or free agency. The later rounds included Martellus Bennett/New England Patriots and a few others. I list these situations just to give you an idea of the types of players/teams that are being worked with.

In preparation, we did research on statistics of other players holding the same positions, the salary caps of each team, and the payout to players that are similar in comparison—this research was all to find a good starting point for negotiations.  It is also useful, but not required, to understand the NFL Collective Bargaining Agreement.

Each team had certain objectives that needed to be fulfilled in order to score points (i.e. certain amount of Guaranteed Money or saving a certain amount of space in the Salary Cap). Teams were also judged based on negotiation tactics and whether or not the two sides could come to a deal.

The competition consists of three days of activities from a “kickoff” dinner/networking event with a speaker (this year the speaker was Marc Trestman—former head coach of the Chicago Bears) to the actual competition and other social events so that you can meet other law students and the judges of the competition.

All of the research and negotiations truly provided an experience unlike any other offered in the country—virtually a real-life, hands-on experience. From the judges being agents and front office guys who work with NFL teams and contracts in their careers to the networking with other students who are also trying to do the same with their lives, this competition has it all. Not to mention, New Orleans is a great city to explore in your down time.

I highly recommend the Tulane Pro Football Negotiation Competition to all who are looking to gain some experience and network with professionals in the field. If your law school has a team, join it. If not, take initiative and get a team going yourself… I can almost guarantee there will be someone in your law school who will be glad to go spend a week in NOLA and negotiate NFL contracts—I mean really, what could be better?

Just to note, winners of the 2017 competition included: Villanova Law (Champion), and Denver Law (Runner-Up).

 

I hope this post inspires you to participate in the event next year or in the years to come. If you have any questions regarding my experience or the competition, please feel free to send me an email or comment.

Also, for more information and sports law news, give Tulane Sports Law (@TulaneSportsLaw) and Gabe Feldman (@SportsLawGuy) a follow on Twitter.

Thank you for reading and God Bless!

– Dale Hutcherson

Interview with ESPN Legal Analyst/Law Professor/Sports Attorney Andrew Brandt

During my time in Oregon at the Law School Summer Sports Institute, I had the opportunity to listen to a panel which included ESPN Business and Legal Analyst, Andrew Brandt. He told a little bit about his background and journey in sports law and provided commentary on sports law topics including gaming in sports (i.e. fantasy sports) and the relationship between teams and agents in the NFL.

Andrew Brandt is the legal and business analyst for ESPN and is a law professor at Villanova Law School where he is the director of the Jeffrey S. Moorad Center for the Study of Sports Law. With ESPN Brandt analyzes business, legal, and policy sports issues on popular shows such as “Sportscenter”, “NFL Live”, and “Outside the Lines”. He is also a featured columnist for The MMQB (Sports Illustrated), ESPN.com, Forbes, The Huffington Post, and more.

Before becoming a legal analyst for ESPN, Brandt spent nine years with the Green Bay Packers as their Vice President where he negotiated player contracts and managed the team’s salary cap. Early on, Brandt worked for ProServ, Inc. and Woolf Associates representing athletes such as Michael Jordan, Matt Hasselbeck, Adam Vinatieri, and Ricky Williams to name a few. He also served as the youngest general manager in sports at the time (1991) for the NFL World League’s Barcelona Dragons.

After hearing him speak on the panel, I knew I had to secure an interview with him for The Aspiring Sports Lawyer (“TASL”) blog and he graciously agreed. Below is the interview:

TASL: Will you give a little background as to your path and the way in which you found a career in sports as an attorney and how you ended up becoming a legal/business analyst for ESPN?

Brandt: I went to Stanford and then back to Washington DC where I am from and Georgetown Law School.  While in law school I was able to intern for ProServ, a sports management firm.  I started there in tennis but soon moved to Team Sports representation, working with NBA superagent David Falk.  There I was able to develop a football practice, which led to me switching from the labor (players) side to the management (teams, owners) side twice: first to become the general manager of the Barcelona Dragons of the NFL’s World League, and later, after another time as an agent, to the GB Packers as vice president and general counsel.  Since leaving the Packers, I wanted to do something different with my career and have tried to fill a void as an experienced and informed media analyst on legal and business issues in sports, as well as bringing a practical model on sports study to academia.

TASL: What advice would you give aspiring sports lawyers that are in law school now and looking to find a job in the sports law world? What should they be doing now and what steps would you recommend they take both immediately and in the future?

Brandt: Find a passion in the sports industry, something you would do with no regard for salary or time commitment.  Be able to communicate well and write something every day.  When talking to a future employer, make sure the passion comes out and always provide a writing sample of something you are proud of.

TASL: You have worked in the NFL on both sides of contract negotiations and bring a unique perspective to those that are wanting to get into sports law either on the agent side or the side of the team. What is the most significant difference between the two jobs? Also, how did you manage to balance the interests of the team and the player and come to an agreement that pleased both sides?

Brandt: An agent is like a fantasy football owner: rooting for certain players to do well, regardless of team affiliation.  A team executive has to worry about precedent with every deal, knowing all players (and agents) are watching.  Being a former agent was invaluable experience to working for a team, as I knew how the other side thought.  The key to negotiations is to put yourself in the other side’s shoes.

TASL: Now for some sports law questions—Could you comment on the relationship between players and the teams they play for and also the relationship between the NFLPA and the league office/commissioner?

Brandt: Obviously this relationship has been marked by a lack of trust, since the time even before the 2011 CBA.  Leadership does not appear to trust or even like each other, and NFLPA leadership was and is intent on not being “chummy” as was the previous leader with NFL Commissioner Tagliabue.  This instills some lack of trust between players and teams, although that is more of an individual thing, often influenced by that player’s contract negotiation and business dealings with the team.

TASL: Do you see the NFL moving away from or reforming their Collective Bargaining Agreement where the commissioner is the “judge, jury, and executioner” of all disciplinary functions?

Brandt: The NFL just won two Circuit Court decisions affirming that power (Brady, Peterson) so has the leverage in this area.  If the NFLPA chooses to make it an issue in the next round of bargaining, they will obviously have to give up something, and I am not sure what there is to give.  This area gets a lot of attention and a lot of legal resources but not really a high priority for either side.

TASL: Last question, if you could give one piece of advice to those of us that aspire to find a career in sports law and have an impact in sports law like you have had, what would it be?

Brandt: Find a way to separate yourself from the pack, whether through developing a special skill, coming up with a new way of looking at things, being able to communicate or write better than others, or something else.  Realizing so many people want to get into sports, see if there is a path for you that is not the one everyone else is looking at.  Keep trying to meet people with invading their time.  And, of course, be yourself and let your light shine.

To read more about Andrew Brandt and his take on issues in the sports world and his legal analysis, follow him on twitter @AndrewBrandt.

Thank you for reading and God Bless!

“Realizing so many people want to get into sports, see if there is a path for you that is not the one everyone else is looking at.” – Andrew Brandt

– Interview and Information compiled by Dale Hutcherson; questions answered by Andrew Brandt.

Oregon Law Summer Sports Institute

In order to make dreams happen and come to fruition, steps have to be taken to gain knowledge, insight, and experience in the career or education field that is so desired. For me and my interest in sports law, one of the first major steps I have taken is attending the University of Oregon School of Law’s Sports Institute. It is a great program designed to teach many different aspects of the wide world of sports law including issues in scholastic, intercollegiate, and professional sports.

Oregon Law Summer Sports Institute

“The Oregon Law Summer Sports Institute’s comprehensive curriculum introduces aspiring sports lawyers to a broad range of legal topics relevant to the practice of sports law. The Institute features a unique mix of classes, lectures and career panels, each led by experts in their respective fields. During the rigorous five-week program, students immerse themselves in the wide world of sports law.” – Oregon Law Summer Sports Institute website (https://law.uoregon.edu/explore/OLSSI).

The Sports Institute is a strenuous five-week program that covers areas of law within sports including: interscholastic sports law, economics of sports, NCAA regulation, discrimination in sports (race issues, Title IX, etc.), NCAA realignment & reform, sports scandals, sports & labor law, sports & torts, sports & intellectual property, international sports law, sports & negotiation, gambling in sports, sports & antitrust law, and legal issues facing sports agents.

The program also brings in experts in each area of sports law covered to teach the classes. Professors include general counsel for teams, individual attorneys that have worked on landmark cases, sports economists that have served as expert witnesses during major trials, expert professors of sports law from across the country, attorneys/counsel for the NCAA and other governing bodies in sports, and attorneys from agencies in sports such as the Anti-Doping Agency.

The curriculum consists of reading case law and academic articles from each area of sports law covered, attending classes six days a week, attending discussions with panels of experts on each subject area, Title IX and NCAA realignment simulations & role playing situations, and mock contract negotiations. It is intense, but interesting and it greatly increases knowledge on critical issues facing sports and all the actors in sports today. To top it off, there is a cumulative exam at the end of the program and it provides 6 ABA approved credits that go towards your Juris Doctorate Degree.

In the midst of all the work, there is also time for fun. Eugene, Oregon is a unique place with many activities available to all who are there. The Sports Law program allows for its students to integrate with the Eugene community by providing opportunities to go to events such as the Olympic Trials for track & field, rafting on the McKenzie River, and friendly competitive sports between the students of the program. Eugene also has many hiking trails, great restaurants, and wine vineyards. On top of that, as part of the experience, all of the students enrolled in the program have the opportunity to go to the NIKE and Adidas headquarters in Portland.

Throughout the program, the most valuable aspect truly lies in its networking opportunities. There are opportunities to meet with those that have already made sports law their profession and they give great advice on career and legal topics. They also instill in the students the knowledge needed to gain an edge in pursuing a career in sports law. With that said, the other great networking opportunity lies in socializing and spending time with the other students in the program. All of the students are like-minded individuals that have many of the same goals, and through meeting them there are great discussions about relevant topics and friendships that are made. In making these friendships with my classmates, I know I will have great connections through them as we all advance in our careers.

All that said, the University of Oregon School of Law Sports Institute is a great experience for those interested in a career in sports law. It provides a great educational opportunity, beneficial discussions about important topics, networking opportunities, and fun. I would highly recommend a program like this to any aspiring sports attorneys.

My next articles will be about relevant topics in the sports world that many people have strong feelings about. I hope they will promote discussion and I look forward to seeing your thoughts.

Thank you for reading and God Bless!

“You take on the responsibility for making your dream a reality.” – Les Brown

– Dale Hutcherson